{"title":"Rieder Rod","description":null,"products":[{"product_id":"ap_01014","title":"France, Limousin : Le Château de Val, près de Bort-les-Orgues (Correze) 1956","description":"\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eCastle - Tourism - Centre - France\u003c\/p\u003e\n\u003cp\u003eMinistry of Public Works, Transport and Tourism. Directorate General of Tourism\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrinted by E. Desfossés Neogravure in Paris\u003c\/p\u003e\n\u003cp\u003eGood condition, tear at the top left\u003c\/p\u003e","brand":"Rieder Rod","offers":[{"title":"100 x 62 \/ A","offer_id":54067557630279,"sku":null,"price":350.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_01014_812b0551-ec3b-4ca1-9326-19d712b0440b.jpg?v=1780507778"},{"product_id":"ap_01259","title":"Saint-Malo ville natale de Jacques Cartier 1491-1557 1956","description":"\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eTourism - Brittany - Boat\u003c\/p\u003e\n\u003cp\u003eFrance - Canada\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrinted by Braun \u0026amp; Co. in Mulhouse\u003c\/p\u003e\n\u003cp\u003eGood condition, minor tears\u003c\/p\u003e","brand":"Rieder Rod","offers":[{"title":"100 x 62 \/ A-","offer_id":54067559006535,"sku":null,"price":400.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_01259_b028d7d2-8d8f-40c0-a5f8-44fbc4ab3e37.jpg?v=1780503423"},{"product_id":"ap_11905","title":"Paris Une rue de Montmartre Circa 1960","description":"\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eTourism - Photography\u003c\/p\u003e\n\u003cp\u003eSacred Heart\u003c\/p\u003e\n\u003cp\u003eBraun \u0026amp; Cie Mulhouse\u003c\/p\u003e\n\u003cp\u003eGood condition, one restored tear\u003c\/p\u003e","brand":"Rieder Rod","offers":[{"title":"98 x 61 \/ A-  \/ On Linen","offer_id":41595272003769,"sku":null,"price":500.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/products\/AP_11905_f57ac49a-9802-4fa4-95fc-3522a8104347.jpg?v=1638322804"},{"product_id":"ap_23714","title":"Paris Une rue de Montmartre Circa 1960","description":"\u003cp data-start=\"129\" data-end=\"542\"\u003eThis elegant travel poster by Rod Rieder, dating from around 1960, captures the quiet poetry of everyday life in \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eParis\u003c\/span\u003e\u003c\/span\u003e, seen through the timeless lens of Montmartre. Far from grand boulevards or monuments presented head-on, the image invites the viewer into an intimate street scene, where the rhythm of daily life unfolds beneath the watchful silhouette of the Sacré-Cœur.\u003c\/p\u003e\n\u003cp data-start=\"544\" data-end=\"1018\"\u003eThe composition leads the eye naturally along a gently curving street lined with weathered façades, shuttered windows, and small local shops. Children at play, pedestrians in mid-conversation, and modest storefronts lend the scene an authentic, lived-in atmosphere. Rising softly in the background, the dome of Sacré-Cœur anchors the image and situates the viewer unmistakably within Montmartre’s historic heart, while never overpowering the human scale of the street below.\u003c\/p\u003e\n\u003cp data-start=\"1020\" data-end=\"1435\"\u003eRieder’s use of colour is restrained yet luminous. Soft blues of the sky, warm stone tones, and subtle pastel accents evoke a calm, sunlit afternoon. The photographic realism of the image, typical of mid-century travel posters, is balanced by a carefully framed composition that feels almost painterly. This approach reflects a shift in postwar tourism imagery toward sincerity and atmosphere rather than spectacle.\u003c\/p\u003e\n\u003cp data-start=\"1437\" data-end=\"1760\"\u003eThe typography is minimal and refined. The simple word \u003cem data-start=\"1492\" data-end=\"1499\"\u003eParis\u003c\/em\u003e, paired with the subtitle \u003cem data-start=\"1526\" data-end=\"1549\"\u003eUne rue de Montmartre\u003c\/em\u003e, reinforces the idea that the city’s true charm lies not only in its landmarks, but in its ordinary streets and neighbourhoods. The poster speaks quietly, relying on mood rather than drama to seduce the viewer.\u003c\/p\u003e\n\u003cp data-start=\"1762\" data-end=\"2085\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eToday, this poster stands as a nostalgic portrait of Montmartre before mass tourism transformed the district. It embodies a vision of Paris as a place of everyday beauty—unhurried, human, and deeply rooted in its streets—making it both a compelling travel image and a sensitive document of mid-twentieth-century urban life.\u003c\/p\u003e\n\u003cp\u003eOriginal Poster\u003c\/p\u003e\n\u003cp\u003eTourism - Photography - France\u003c\/p\u003e\n\u003cp\u003eSacré Coeur\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrinted by Braun \u0026amp; Cie in Mulhouse\u003c\/p\u003e\n\u003cp\u003eGood condition, one tear\u003c\/p\u003e","brand":"Rieder Rod","offers":[{"title":"98 x 61 \/ A","offer_id":53026192687431,"sku":null,"price":600.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/9275\/3081\/files\/AP_23714Insta2.jpg?v=1770036072"}],"url":"https:\/\/galerie1881.com\/en\/collections\/rieder-rod\/france.oembed","provider":"Galerie 1881","version":"1.0","type":"link"}