This original 1950 travel poster, created by the artist Troy, was issued by the historic Compagnie de Navigation Cyprien Fabre, based in Marseille. Founded in the mid-19th century, the Fabre Line became a key player in maritime passenger and cargo transport between Europe, Africa, and the Americas.
The poster highlights the SS Joliette, one of the vessels in the company’s fleet, and advertises voyages between the Mediterranean and the Great Lakes of North America—a route that captured both economic ambition and romantic adventure. This transatlantic itinerary symbolized postwar recovery, international commerce, and the enduring appeal of ocean travel.
Troy’s design belongs to a tradition of elegant maritime posters, balancing graphic simplicity with the evocative power of geography and modern transportation. It reflects the visual codes of the 1950s, with clean lines and a modernist approach that exude optimism and global connectivity.
Highly collectible among maritime enthusiasts and aficionados of mid-century French poster art, this piece is not only a historical document, but also a celebration of France’s seafaring heritage.
Maritime Company - Map - Tourism
Boat Joliette
Printed by Robaudy
Good condition
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