This stunning circa 1960 original travel poster by Hans Heinrich Schellenberg, titled "Valais – Suisse," beautifully captures the scenic allure of the Swiss region of Valais. Printed by the renowned Orell Füssli printing house in Zurich, the poster is a fine example of mid-20th-century Swiss graphic design, known for its clean lines, vivid imagery, and compelling visual narratives.
Schellenberg, a notable Swiss artist, showcases his talent for blending natural beauty with artistic clarity in this poster. The design likely highlights the dramatic landscapes of Valais, with its majestic Alps, verdant valleys, and perhaps its famous vineyards or traditional chalets. The composition invites viewers to explore the serene yet powerful beauty of the Swiss countryside, enticing travelers with its timeless charm.
Orell Füssli, a prestigious Swiss printer, brings Schellenberg's vision to life with exceptional detail and quality. The poster's rich colors and precise lines are a testament to the printer's craftsmanship, making this piece not only an effective travel advertisement but also a collectible work of art.
Measuring standard poster dimensions for the period, this travel poster is a must-have for collectors of vintage travel art and enthusiasts of Swiss culture. It embodies the spirit of adventure and the allure of Switzerland's natural splendor during the 1960s, making it a captivating addition to any collection.
Original Poster
Mountain - Tourism - Switzerland
Grimentz in summer
Printed by Orell Fussli in Zurich
Good condition, a small tear
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