In the realm of vintage advertising travel posters, one iconic piece stands out: the original Shell poster featuring Ignition Control Additive (ICA), touted as the most powerful fuel on the market. Printed by Marci in Brussels, this poster epitomizes the golden age of travel advertising, captivating audiences with its bold imagery and persuasive messaging.
With its striking design and compelling tagline, the Shell poster with ICA fuel commands attention, promising motorists an unparalleled driving experience fueled by power and performance. Against a backdrop of vibrant colors and dynamic graphics, the poster showcases the iconic Shell logo alongside the bold lettering of "ICA," emphasizing its dominance in the realm of automotive fuels.
Beyond its aesthetic appeal, the poster serves as a testament to the innovative marketing strategies employed by Shell and ICA to capture the hearts and minds of consumers. By associating their brands with concepts of power and strength, they sought to position themselves as leaders in the competitive fuel market, enticing drivers to choose their product above all others.
Printed by Marci in Brussels, the poster reflects the global reach of Shell and ICA, showcasing their commitment to advertising excellence across borders. Through meticulous printing techniques and attention to detail, Marci brought the poster to life, ensuring that its message would resonate with audiences far and wide.
Advertising - Energy - Automobile
Marci Brussels
Good condition, folds, traces of tape
Sign up & benefit from discounts or exclusive offers.