This vibrant 1958 map poster dedicated to La Provence offers a whimsical and informative journey through one of France’s most cherished regions. Combining charm and clarity, it serves as both a visual guide and a cultural snapshot of Provence and the Côte d’Azur at mid-century.
Created in a period when French tourism was flourishing, the poster captures the postwar spirit of discovery and leisure, inviting travelers to explore the historic towns, coastal cities, and scenic countryside of the south. This cartographic artwork is filled with references to regional heritage—from ancient Roman ruins and medieval churches to vineyards, lavender fields, and seaside resorts.
Intended for educational and promotional use, this piece typifies the era’s graphic language: playful, accessible, and distinctly modern. It was designed to inspire both wanderlust and local pride, serving equally well in classrooms, travel agencies, or public institutions.
An emblematic artifact of 1950s French design, this poster celebrates the identity and richness of Provence, making it a delightful collector’s item for lovers of regional history, vintage travel ephemera, and mid-century graphic art.
Map - Geography - Tourism - France
Canepa - Hayon
Printed by Delaporte in Paris
Very good condition
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