The Souscrivez à la Banque Industrielle de Chine – Emprunt de la Paix poster is a striking reflection of the financial and geopolitical landscape of the early 20th century. Created around 1920, this piece was part of a broader campaign encouraging investment in China’s economic development through French-backed bonds. It symbolizes the growing financial ties between Europe and Asia in the post-World War I era, highlighting the role of international banking in economic reconstruction and modernization.
At a time when global economies were reeling from the devastation of war, financial institutions sought to attract investors by promoting stability and future prosperity. The Banque Industrielle de Chine, founded in 1913 with both French and Chinese interests, played a crucial role in funding infrastructure projects and industrial expansion in China. This poster would have served as a call to action, urging citizens to contribute to economic growth while securing their own financial future.
With its compelling design and persuasive messaging, Emprunt de la Paix emphasized the promise of economic recovery, international cooperation, and the benefits of strategic investment. The visual elements likely included symbols of industry, progress, and cross-cultural collaboration, reinforcing confidence in the financial venture.
Today, this historical poster remains a testament to early 20th-century global finance and the ambitions of postwar economic rebuilding. It offers a fascinating glimpse into the intersection of commerce, diplomacy, and visual propaganda in an era of rapid transformation.
War - Economy - China - Peace loan
Creté - Paris
Very good state
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