The Wengernalp Bahn Jungfrau poster, created by A. Reckziegel around 1910, is a stunning and iconic piece of Swiss travel advertising that encapsulates the grandeur of the Swiss Alps and the rising popularity of mountain tourism in the early 20th century. This vintage map-style poster was designed to promote the Wengernalp Railway, a key cogwheel railway connecting Wengen to Jungfrau in Switzerland, which has been attracting tourists for its breathtaking views of the Alps and the unique experience of traveling through the mountainous landscape.
The Wengernalp Railway (WAB) was inaugurated in 1893, and it became one of the most important railway lines in Switzerland due to its spectacular views of the Eiger, Mönch, and Jungfrau mountains. The railway travels through scenic valleys, alpine meadows, and offers passengers a unique opportunity to access the higher regions of the Jungfrau, making it a key route for tourists visiting the Swiss Alps.
The 1910 map-style poster by A. Reckziegel presents a detailed and elegant depiction of the railway route. The map focuses on the Wengen region and includes key landmarks such as Wengen, Lauterbrunnen, and the Jungfrau summit. The vibrant color palette and bold typography evoke the excitement and allure of early 20th-century Swiss tourism. The use of picturesque landscape imagery alongside the carefully crafted map emphasizes the connection between the scenic beauty of the Swiss Alps and the travel experiences available to tourists via the railway.
By 1910, Switzerland had become a major destination for European tourists, especially those seeking the awe-inspiring beauty of the Alps. The Wengernalp Railway was not only a mode of transport but also a way to experience the natural wonders of the region in comfort and style. The poster, designed in the midst of this golden era of Swiss tourism, provides a snapshot of the growing accessibility to the rugged yet majestic mountain terrain.
The Wengernalp Bahn Jungfrau poster by A. Reckziegel stands as a testament to the golden age of railway travel and Swiss tourism. Its map-like design, detailed topography, and captivating views of the Swiss Alps make it a remarkable piece of history. The poster reflects the enduring legacy of Swiss engineering and the continued fascination with the Jungfrau region, which remains one of the world’s most famous mountain destinations.
Illustrated document
Card - Tourism - Switzerland
Wengen - Grindelwald Scheidegg
Hubacher & Co Bern
Good condition, traces of folds
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