Hervé Morvan, a prominent figure in mid-20th-century French graphic design, created an enduring image for the 26th Salon de l'Enfance, Jeunesse, Famille. This event, held at the Palais de la Défense in November 1950, celebrated childhood and family with a focus on the latest advancements and products for young people.
Morvan's poster stands out with its charming and playful design, capturing the essence of the event. His use of vibrant colors and whimsical illustrations appeals directly to both children and adults, drawing them into the joyful atmosphere of the salon. The artwork effectively communicates the event's family-friendly nature and its dedication to nurturing and celebrating youth.
This poster not only served as an advertisement but also as a piece of art that encapsulates the spirit of post-war optimism and the importance of family in rebuilding society. Morvan's work is a testament to his ability to blend artistic beauty with commercial appeal, making it a memorable part of the history of French graphic design.
Exhibition
Palais de la Défense - SNCF
Baudelaire Paris
Good condition, traces of tape, one fold
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