This elegant poster was created by the contemporary French illustrator Monsieur Z, known for his refined graphic style inspired by the great travel posters of the 1930s to 1950s. Although its aesthetic evokes the golden age of Riviera tourism, this work belongs to the modern revival of travel poster art that emerged in the early 21st century. The present poster is generally dated to circa 2010, when Monsieur Z produced a series of images celebrating iconic destinations of the French Mediterranean coast.
The composition presents the Park Hotel in Hyères framed by tall palm trees, lush gardens, and a serene turquoise sky. The architecture, rendered with clean lines and soft pastel tones, recalls the elegance of Belle Époque and early modernist resorts. The atmosphere is deliberately timeless: a vision of leisure, light, and refined Mediterranean living, designed to awaken both nostalgia and desire for escape.
Monsieur Z’s style is characterized by flat areas of color, carefully balanced compositions, and a subtle sense of depth inspired by Art Deco and mid-century modern illustration. His work bridges illustration, graphic design, and decorative art, and has been widely used for tourism imagery, magazines, and collectible posters.
This poster is not a vintage advertising piece from the hotel itself, but a contemporary artwork conceived in the spirit of classic travel posters. It stands as a fine example of the modern reinterpretation of Riviera imagery, celebrating the enduring allure of the Côte d’Azur while showcasing the polished, recognizable signature of Monsieur Z.
Original Poster
Tourism - Var - French Riviera - France
Very good condition
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