This original 1970 French motor-racing poster was designed by Beligond for the 1000 Km de Paris, held at the Linas-Montlhéry circuit on Sunday, 18 October 1970. The endurance race was organised by the A.S.A.C.I.F. under the sponsorship of the French petroleum company Total.
Beligond places a powerful open-cockpit sports prototype at the centre of the composition, viewed dramatically from close to the track. Two competing cars follow in the distance, reinforcing the impression of speed, competition and sustained endurance racing.
The energetic painting is dominated by deep blue and turquoise tones, enlivened by flashes of white, red and yellow. Broad brushstrokes and blurred surroundings suggest rapid movement, while the headlights and curved bodywork give the leading car a particularly imposing presence.
The lower section combines bold black typography with the date, organising body and prominent period Total logo. Linas-Montlhéry, located south of Paris, was one of France’s most celebrated motor-racing venues and became closely associated with speed records, endurance events and sports-car competition.
A dynamic example of French automotive advertising, this original poster would make an excellent addition to a collection devoted to motor racing, Linas-Montlhéry, Total, endurance cars or twentieth-century sporting graphics.
Original poster
Sport - Automobile
Linas Montlhéry - Total - Thivillier
Good condition, light folds
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