This original advertising poster was designed by René Gruau in 1985 for the French fashion house Marcelle Griffon. The emphatic slogan “Le Style Impeccable”, meaning “Impeccable Style”, presents the brand as an expression of confident and sophisticated modern fashion.
Gruau depicts a smiling blonde woman dressed in a sharply tailored black suit, crisp white blouse and layered gold jewellery. A vivid red scarf sweeps dramatically across the composition, suggesting movement while drawing attention towards the Marcelle Griffon name.
The image displays Gruau’s characteristic economy of line and masterful use of negative space. Bold areas of black, red and white are animated by loose brushstrokes and warm touches of gold, creating an elegant design that captures the energy of 1980s fashion.
Signed within the image with Gruau’s distinctive star and initial, this original poster was printed in offset by Mafia in France. Its impressive scale and powerful typography would have ensured maximum visual impact when displayed in fashion boutiques and department stores.
René Gruau was one of the twentieth century’s most influential fashion illustrators, celebrated for his collaborations with leading couture houses, magazines and luxury brands. His sophisticated figures and expressive brushwork helped define the visual language of post-war fashion advertising, making this an especially collectable original poster.
Original poster
Mode - Advertising
Mafia France
Good condition
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