This 1962 vintage travel poster, photographed by Fronval, promotes Barèges, one of the oldest ski resorts in the Hautes-Pyrénées, France. The composition masterfully blends leisure and sport, showcasing skiers carving their way down the snow-covered slopes, while sun-soaked visitors relax on a terrace, enjoying the crisp mountain air.
Nestled at the foot of the Pic du Midi de Bigorre, Barèges has long been a hub for winter sports and alpine tourism. The image captures a moment of mid-century winter elegance, with bright ski fashion, vintage wooden tables, and an inviting après-ski ambiance. This poster reflects the rise of French ski culture in the 1960s, when resorts in the Pyrenees were gaining popularity alongside the Alps.
With its sun-drenched terraces, pristine ski slopes, and lively atmosphere, this poster remains a captivating tribute to the timeless charm of Barèges. Today, it’s a sought-after collector’s item, evoking the golden age of French winter tourism.
Montagne - Ski - Hautes-Pyrénées - France
The sons of Victor Michel Paris
Good condition, small tear
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