Beautiful poster by Emil Hotz for the ERP: Towards a Better Future.
The European Recovery Program (ERP), later known as the Marshall Plan, was a U.S.-sponsored program designed to rehabilitate European economies after World War II. German companies that received ERP funds were required to repay the German government, which then lent the money to other companies. This process continues today through the government bank KfW, which funds several programs - the "ERP programs" - from the special assets of the ERP.
The ERP was a generous proposal to help Europeans get back on their feet by providing them with means for recovery. One of the conditions of this financial assistance was that the European governments themselves take the first steps toward economic collaboration. The Marshall Plan was strongly identified with American anti-communist foreign policy (support for the "free world" as a buffer against the spread of communism), and this aspect was welcomed by Marshall Plan skeptics in the United States.
European Recovery Program Marshall
Kühn in zoom Rotterdam
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