Lelong's circa 1900 original advertising poster for "La Petite Gironde" is a historical gem that sheds light on the influential role this provincial newspaper played during its time. This poster not only serves as an advertisement but also as a tribute to the significant readership and impact of "La Petite Gironde."
The composition of the poster is elegant and understated, characteristic of the Art Nouveau style that was prominent during the turn of the 20th century. It features a graceful female figure reading a copy of "La Petite Gironde." The newspaper's prominence is emphasized by the use of bold typography and the claim that it has "Le plus fort tirage des journaux de province" (The highest circulation among provincial newspapers).
Historically, the late 19th and early 20th centuries were marked by a proliferation of newspapers and the growing importance of the press in shaping public opinion. "La Petite Gironde" was a significant player in this landscape, with a readership that extended beyond the Bordeaux region.
Lelong's poster is a testament to the enduring appeal of newspapers as a source of information and cultural enrichment during this era. It captures a moment when newspapers were a primary means of staying informed about local and global events.
Today, this vintage poster remains a historical artifact, offering insights into the vibrant media landscape of the time and the significance of "La Petite Gironde" in provincial France. It reminds us of the lasting impact that newspapers have had on society and their role in connecting communities.
Press - Advertising - France
The strongest drawing of provincial newspapers
Hachard & Cie Paris
Good condition, traces of folds
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