In the illustrious realm of travel posters, certain pieces transcend their promotional purpose to become timeless works of art. Among these, Mathieu's 1967 Air France Japan poster stands as an exquisite example. An ode to the Land of the Rising Sun, this iconic artwork not only beckons travelers to explore Japan but also captivates with its simplicity, elegance, and artistic flair.
Mathieu, a luminary in the world of art and design, was renowned for his ability to distill sophistication into visual form. His creations were celebrated for their seamless fusion of simplicity and elegance, casting a spell of wonder and beauty. The Air France Japan poster is no exception, embodying Mathieu's signature style that transcends mere advertising.
The genesis of this masterpiece can be traced to a visionary collaboration between Mathieu and Pierre Sautet, the Deputy Commercial Director of Air France. Initiated a year prior to its unveiling, the poster was part of a series designed to encapsulate the allure of various destinations. The entire collection, including the Air France Japan poster, made its debut on October 26, 1967, at the Musée d'Art Moderne de la Ville de Paris.
Airline - Tourism - Japan
Draeger Frères Paris
Good condition, light folds
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