The original advertising poster "Apple - S'il s'en sort, on l'appellera Macintosh" (translated as "If he pulls through, we'll call him Macintosh") from 1991 encapsulates the innovative and playful spirit of Apple Inc. This poster is a testament to the company's ability to blend creativity with cutting-edge technology in its marketing campaigns.
Released during a time when Apple was gaining momentum in the personal computing industry, this poster played a significant role in shaping the brand's image and identity. At its core, the poster references the birth of the Macintosh computer and pays homage to its journey from conception to success.
The phrase "If he pulls through, we'll call him Macintosh" is a nod to the challenges and uncertainties that Apple faced during the development of the Macintosh computer. It reflects the company's determination to overcome obstacles and deliver a groundbreaking product that would revolutionize the world of computing.
Advertising - IT
Micro Valley all around you
Good condition, traces of tape
Sign up & benefit from discounts or exclusive offers.