This striking original travel poster from circa 1935 was designed by Rivière Guiraud for Air France, promoting air travel to North Africa during a period of rapid expansion in commercial aviation.
Produced in the early years of Air France, which was officially formed in 1933 through the merger of several pioneering airlines, this poster captures the excitement and novelty of intercontinental air travel. It reflects the airline’s ambitions to open up distant destinations like Algeria, Tunisia, and Morocco to European travelers, offering new horizons through speed, elegance, and modern technology.
Air France relied heavily on beautifully illustrated posters to build its identity and inspire the public imagination. These visual works, created by prominent graphic artists of the time, combined travel promotion with a bold modernist aesthetic. They helped establish the airline as a symbol of innovation, sophistication, and global reach.
This piece is a rare and evocative testament to the golden age of travel posters—when aviation was still a dream for many and graphic art played a key role in shaping the adventure of flight.
Airline - Tourism
Good condition
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